As IBC 2025 opens its doors today in Amsterdam’s RAI complex we remind you that attendees will be able to access Amsterdam’s public transport network with just a scan of their show badge.
The system, developed in collaboration between Amsterdam transport company GVB, RAI Amsterdam and event badge platform CredsNow enables frictionless access to trams, buses and metro services with no app, card, or ticket required.
All IBC2025 badges will include an embedded QR code linked directly to the GVB system. Attendees will be able to move seamlessly between the RAI and central Amsterdam using public transport, simply by scanning the QR code on their badge – eliminating the need for additional cards, tickets or apps
