Harmonic has announced a series of innovations set to be showcased at IBC2025, further cementing its place as a leader in video streaming and broadcast delivery.
The company will highlight its hybrid cloud and on-premises streaming solutions, AI-driven workflows, ad insertion technologies, and significant advancements in live sports streaming.
“At IBC2025, Harmonic is excited to highlight innovations designed to help broadcasters, streamers, and service providers maximise their investments across their video workflows,” Gil Rudge, Senior Vice President of Solutions and Americas Sales for Harmonic’s video business said. “Our commitment to pioneering compelling, industry-relevant video solutions that drive the industry forward is empowering broadcasters and service providers to deliver exceptional value to their audiences.”
Harmonic’s state-of-the-art solutions include the industry-leading Software Spectrum X media server, boasting double the channel density for UHD workflows, resulting in higher video resolution and outstanding quality of experience (QoE) for viewers; 5G bandwidth efficiency as Harmonic’s advanced video compression technology enables HD video delivery at exceptionally low bitrates over 5G networks, leveraging the VVC codec and DVB-NIP standard; and the simplified solution available on VOS 360 Media SaaS for cloud and on VOS Media Software and XOS Advanced Media Processor for on-premises enables operational and cost efficiencies.
There is also a solution for programmatic ad buying on linear TV that connects traditional and digital advertising models and a demonstration of an innovative live sports streaming solution, which maximises monetisation and protects sports content against piracy.
