• Subscribe to our Daily News Emails
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

SPFL and Premier Sports agree four-year extension for Scottish League Cup

July 9, 2025 13.18 Europe/London By Julian Clover

The SPFL has signed an improved deal with Premier Sports to extend its Scottish League Cup coverage and title sponsorship until summer 2031.

The league and broadcaster have agreed a four-year extension to the deal, covering broadcast rights and title sponsorship for the cup competition, which kicks off this Friday.

Premier Sports has also agreed a deal to broadcast matches from the KDM Evolution Trophy for the first time. The former Scottish Challenge Cup is moving to a Champions League-style format for its first round with 30 teams participating. 

Neil Doncaster, SPFL group chief executive, said: “We place great value on our long-standing partnership with Premier Sports and it’s brilliant news that we’ve agreed a major extension for the Premier Sports Cup for a further four years. 

“Premier Sports continue to be a fantastic supporter of our game, with their high-quality coverage of SPFL matches, and their ongoing commitment is a real boost for Scottish football. We look forward to working together to build on the success of the Premier Sports Cup in the seasons ahead.

Premier Sports will again stream live 25 group stage matches from the Premier Sports Cup, alongside five group stage live TV broadcasts and live coverage of the latter stages of the competition. 

The new deal comes just weeks after it was announced the SPFL has also agreed changes to its long-term broadcast deals with Premier Sports and Sky Sports to allow two post-split, bottom six matches to be shown live on Premier Sports from season 2025/26.

  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on X (Opens in new window) X
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on WhatsApp (Opens in new window) WhatsApp

Related

Filed Under: Newsline Edited: 9 July 2025 13:19

Avatar photo

About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

Latest News

  • BBC to make YouTube-first shows in commercial partnership
  • Big Blue Marble launches TV-as-a-service platform in Germany
  • US groups take 80%+ of SVOD and in-video OTT ad revenues in Europe, says Observatory
  • Music Box adds T-Mobile CZ and Slovak Telekom carriage for 3 channels
  • Netflix lands global Sony Pay-1 deal, exclusive worldwide from 2029

Most Popular

  • TLC to go free-to-air in UK; HGTV to close linear channel
    TLC to go free-to-air in UK; HGTV to close linear channel
  • BBC to make YouTube-first shows in commercial partnership
    BBC to make YouTube-first shows in commercial partnership
  • HBO Max and discovery+ to stream every Australian Open match
    HBO Max and discovery+ to stream every Australian Open match
  • WBD refreshes UK free-to-air line-up with new-look TLC and 2026 commissions
    WBD refreshes UK free-to-air line-up with new-look TLC and 2026 commissions
  • CNBC to launch German-language channel in 2027
    CNBC to launch German-language channel in 2027
  • Big Blue Marble launches TV-as-a-service platform in Germany
    Big Blue Marble launches TV-as-a-service platform in Germany
  • Music Box adds T-Mobile CZ and Slovak Telekom carriage for 3 channels
    Music Box adds T-Mobile CZ and Slovak Telekom carriage for 3 channels

White Paper

Virgin Media O2 turns to Starlink for UK-first ‘O2 Satellite’ service

Virgin Media O2 has struck a multi-year deal with Starlink’s Direct to Cell network to launch “O2 Satellite”, a handset-to-satellite service that will extend coverage into rural and coastal not-spots from early 2026. … [Download the White Paper ...]

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Editorial

44 Telegraph Street
Cottenham, Cambridge CB24 3QF
news@broadbandtvnews.com

Commercial

Arundel View Cottage
Wepham
West Sussex
BN18 9RA
sales@broadbandtvnews.com

Connect with Us

 

Copyright © 2026 Broadband TV News LLP · Log in

 

Loading Comments...
 

    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.