Sports streaming service DAZN is partnering with sports marketing agency IMG to deliver its UK and global English-language programming for the FIFA Club World Cup 2025.
Throughout the tournament, IMG hosts DAZN’s global English production hub, providing production facilities and technical infrastructure, alongside global content operations, delivering more than 1,000 hours of DAZN’s programming and content to football fans around the world.
DAZN is the global broadcaster for the FIFA Club World Cup 2025, offering all 63 matches to fans around the world for free. Its programming includes the daily post-game round up show The Press, featuring highlights from the tournament, social media reactions, and expert analysis, alongside pre- and post-game programming, produced live from IMG’s virtual studio and facilities at Stockley Park.
IMG is also be home to the global content operations for DAZN’s FIFA Club World Cup 2025 coverage. This includes hosting DAZN’s central edit and graphics processes, and managing the delivery of interviews, press conferences, feature stories and highlight packages to DAZN’s core markets, publishing partners, sublicensees, and football clubs worldwide.
“The fan is at the centre of everything DAZN does and with a tournament as global as the FIFA Club World Cup, and with our ambition to make it the largest, most accessible competition ever, we wanted to collaborate with partners who matched our values and ambitions. Working with IMG to produce our UK and ROW feed at a facility as cutting-edge as Stockley Park, will allow us to deliver the best product to fans around the world,” said Pete Oliver, CEO of Growth Markets at DAZN.
James Clement, SVP, Tech and Operations, Studios, IMG, added: “The FIFA Club World Cup 2025 is the biggest stage in international club football this summer and we’re excited to help DAZN bring the tournament to fans’ screens all over the world. Our state-of the art facilities and technical expertise allow DAZN and its international broadcast partners to seamlessly deliver quality programming and elevate the viewer experience as their favourite teams battle it out for the title.”
The FIFA Club World Cup 2025, which started on 14 June, sees some of the world’s biggest football clubs, such as Chelsea FC, Manchester City, Real Madrid CF, Paris Saint-Germain, Juventus, FC Bayern Munich, Flamengo, Inter Miami and Al Hilal, compete across venues in the United States to be crowned world champion. The final will take place on 13 July in New York.
IMG is the production partner for some of the world’s biggest football leagues and federations, including the Premier League, Major League Soccer, English Football League, Roshn Saudi League, and CBS’ UEFA Champions League coverage, among others.
