
Samsung Plus is creating a new FAST channel that will be scheduled in the manner of a traditional linear channel.
It will feature US late-night TV legends David Letterman and Conan O’Brien as well as the BAFTA award-winning series Killing Eve.
David Letterman, joined Samsung on-stage during the announcement at its NewFront presentation to discuss his award-winning, exclusive Samsung TV Plus channel, Letterman TV.
Samsung Television Network will also serve as the live exclusive home for the Jonas Brothers’ upcoming tour.
“As the number one streaming service on Samsung TVs, we’re not just following viewer trends—we’re shaping them,” said Salek Brodsky, SVP and Global Head of Samsung TV Plus. “Through deep insights and personalized curation, we’re delivering the content audiences love in an unbeatable format. We’re rewriting the rules of streaming and teaming up with A-list talent to bring exclusive entertainment to the biggest screen in the home. This strategy has fuelled more than 30% viewership growth this year, and with our newly announced partnerships, we’re positioning Samsung TV Plus for even greater momentum and market leadership in the year ahead.”
Samsung TV Plus has now surpassed 88 million monthly active users through a line-up of almost 700 channels in addition to its extensive on-demand library.