Former Comcast executive Daniel Herscovici is to take over as President and CEO of Plume, the Software-as-a-Service company that provides self-optimising Wi-Fi services, visibility, and network control to 65 million homes and small businesses worldwide.
Herscovici will replace Adam Hotchkiss, who has been CEO since the abrupt departure of his fellow co-founder Fahri Diner in November last year.
Prior to joining Plume, Herscovici was a partner at Edison Partners, helping scale high-growth companies across the B2B and consumer tech landscape. Before that, he spent over a decade at Comcast, most recently as senior vice president and general manager of Xfinity Home, where he drove the creation of breakthrough smart home, WiFi, and IoT products. He has also held CEO and board roles across several leading tech companies.
“Connectivity, security, privacy, and control are the foundation of consumers’ daily lives, and Plume is at the forefront of making connectivity smarter, faster, and easier for everyone,” said Herscovici. “I’ve spent my career building products that enhance consumers’ lives through engaging connected services, and I’m energized to focus on what Plume does best: solve problems before they happen, make technology invisible for consumers, and deliver real, measurable results for our global partners.”
Hotchkiss will now transition to chief product officer, continuing to lead Plume’s long-term product vision and technology roadmap.
“It’s been nearly a decade since we started Plume, and while the industry has evolved, our mission remains as strong as ever; to enable CSPs to deliver exceptional connected experiences,” said Hotchkiss. “With Dan’s appointment, Plume’s continuing its momentum into our next chapter with the added experience and execution muscle to match our global ambition. Dan brings a deep understanding of the customer and the opportunity ahead of us.”
Herscovici’s former employer Comcast is responsible for many of Plume’s 65 million households, as is Liberty Global.
