Premium drama channel BBC First has today (Tuesday) rebranded as BBC NL.
Content on the BBC Studios channel will be handpicked by a local team in Amsterdam and fully localised with subtitles for Dutch audiences.
Bram Husken, SVP & General Manager Benelux & Nordics at BBC Studios said: “We have had a fantastic response to BBC First over the past decade, consistently ranking as a top 10 channel. We believe that there is an opportunity to bring our world class storytelling to an even wider audience. Evolving to BBC NL articulates to audiences that this is a service curated specifically for the Dutch audience, with a bespoke programming line-up of some of BBC Studios’ most popular and well-nurtured brands, available with Dutch subtitles.”
Included on the launch line up is series 5 of light crime period drama Miss Scarlet, in series 5 of All Creatures Great and Small and series 3 of Death in Paradise spin-off Beyond Paradise.
In the Nordic region, BBC First was rebranded as BBC Nordic in April 2023.
