Telenet has launched a new entertainment marketplace that allows customers to manage their entertainment subscriptions across TV, broadband, and mobile channels.
Powered by Bango’s Digital Vending Machine, the super bundling service is currently available through My Telenet.
“Our goal is to provide customers with the most seamless and engaging entertainment subscription experiences,” said Ivor Micallef, Director Product Entertainment at Telenet group. “In a highly competitive industry, the Bango DVM sets us apart, allowing us to deliver a sophisticated variety of bundled entertainment subscription offers. Customers can easily activate, deactivate, and access the best deals, putting them in complete control of their subscriptions via a single Telenet bill.”
Through Bango, Telenet gains access to a rapidly growing network of global subscription providers. This allows for the swift deployment of new subscriptions, ensuring customers always have access to the latest entertainment options. Insights from Bango DVM enable Telenet to tailor subscription offerings to suit different customer preferences.
“We’re excited to be partners with Telenet in bringing their visionary entertainment marketplace to life. With so many subscription services enabled through the Bango DVM including leading streaming services such as Netflix and Disney+, telcos can quickly bring to market sophisticated bundling offers. Telcos like Telenet group are leading the way by providing a simple, centralised platform that enhances the customer experience and makes access to and management of subscription services effortless.” said Anil Malhotra, CMO at Bango.
Telenet group is part of Telenet Group Holding NV and is a 100% owned subsidiary of Liberty Global.
