TF1 Group and the Renault brand have announced the free TF1+ streaming app will be available in connected vehicles equipped with OpenR Link technology.
The app will be available for free download to compatible vehicles in France, Belgium, Luxembourg, and Switzerland.
Owners of a Renault model equipped with the OpenR Link multimedia system with integrated Google (based on Android Automotive 12) will be able to enjoy more than 30,000 hours of premium and family content offered by TF1+ for free, safely while the car is stationary.
Claire Basini, Deputy CEO of the TF1 group in charge of B2C activities said: “We are very pleased with the partnership with Renault, which strengthens the accessibility of the free TF1+ streaming platform on all screens, offering a new way to enjoy our content on the go. This partnership illustrates our shared commitment to innovate for our users, offering them an ever richer and more optimized experience.”
Arnaud Belloni, Global Marketing Director of the Renault brand added: “This partnership is fully in line with our in-car streaming strategy, offering our customers direct access to the best premium content. With TF1+, we are taking a new step towards making their Renault a place to live and discover.”
This new partnership is part of TF1+’s strategy to reach as many people as possible, on all screens and at all times, while allowing Renault to expand the catalogue of apps available in its vehicles to offer its customers an enriched on-board experience and ever-higher-quality in-car content.
As France’s leading free streaming platform, TF1+ already attracts more than 34 million streamers each month.
TF1+ will also be pre-installed on the home screen of the all-new Renault 4 E-Tech electric, which is scheduled to go on sale next June.
