Warner Bros. Discovery Sports Europe and the International Federation of Sport Climbing have reached a new four-year agreement that extends coverage of IFSC Climbing and Para Climbing World Cup and World Championship events on Max and discovery+.
The semi-finals and finals of every World Cup and World Championship event will be seen live on WBD’s premium linear channels, Eurosport and TNT Sports.
Trojan Paillot, SVP Sports Rights Acquisitions and Syndications at Warner Bros. Discovery Sports Europe, said: “We are delighted to renew our partnership with the International Federation of Sport Climbing (IFSC). Sport Climbing captivated audiences across our platforms during the Olympic Games in Paris last year, and we’re excited to leverage our extensive reach to build on this momentum and further grow the sport as we look ahead to LA28.”
The 2025 IFSC World Cup series begins with the Boulder events in Keqiao, China on 18 April, featuring the return of 2024 Boulder World Cup winners Natalia Grossman (USA) and Sorato Anraku (Japan).
IFSC President Marco Scolaris, said: “The numbers of eyes from around Europe on our sport through our partnership with WBD is something we are proud of. Climbing, and the heroes of our sport, are in the homes of millions, showcasing the skill and beauty of Climbing. There are still many stories to tell as we head into our third Olympic Games, and this new deal will help ensure they are told.”
WBD saw record viewership and engagement during the Olympic Games Paris 2024, with a cumulative reach of more than 215 million in Europe and more than seven billion minutes streamed over the course of the Games with Sport Climbing among the most engaged new sports since it was first incorporated into the Olympics at Tokyo 2020.
