Amanda Wills is returning to CNN in the newly created role of within the Global News Organization of Group Senior Vice President, Chief Content Officer.
Wills will drive CNN’s digital transformation and innovation in storytelling for both developing and ongoing stories and be responsible for exploiting audience insights to deliver content across CNN’s TV, digital and streaming platforms.
Wills returns to CNN from the Wall Street Journal, where she was Chief Content Officer of Video, a masthead role overseeing everything in video form, from breaking news and analysis to investigative and documentary work. Under her leadership, WSJ video grew significantly in audience size and engagement as well as earned Peabody and Emmy Award nominations.
Prior to WSJ, Wills spent six years at CNN, where she served in several leadership positions, including vice president of content programming for CNN+ and executive producer of breaking news for CNN Digital. She conceptualized, developed and built the team and product that eventually became Live Story.
Before CNN, Wills was deputy executive editor at Mashable, where she oversaw growth in both staffing and market impact at the startup. Wills is a graduate of the University of Tennessee and holds a bachelor’s degree in journalism and electronic media and Spanish.
Wills will be based out of CNN’s New York bureau and her first day is April 14, 2025.
