• Subscribe to our Daily News Emails
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

Six Nations stays free-to-air after new BBC-ITV partnership

March 14, 2025 19.49 Europe/London By Julian Clover

BBC Sport and ITV have agreed a new four-year partnership for the live free-to-air rights for the Guinness Men’s Six Nations Championship, which will run concurrently from 2026 to 2029.

Both broadcasters will bring free-to-air coverage across TV and digital platforms until 2029.

There had been speculation that some or all of the rights would go to a pay-TV channel, with TNT Sports which already shows extensive rugby coverage the likely recipient.

ITV will broadcast ten live matches each season including every England fixture for the duration of the deal and deliver free-to-air live coverage across ITV1, ITVX, STV and STV Player, plus highlights and exclusive content on ITV Sport social accounts and YouTube.

Niall Sloane, ITV Director of Sport said: “This is a monumental deal for rugby fans and ITV as we ensure the Guinness Men’s Six Nations Championship stays on free-to-air television.

BBC Sport will bring audiences live TV coverage, TV highlights and digital clips of the Men’s Six Nations including five live matches involving Scotland and Wales each year, and comprehensive live coverage of the Women’s Six Nations and U20 Six Nations across BBC TV Channels and iPlayer. As well as live audio commentary across multiple platforms including radio, BBC Sounds and BBC Sport website and app.

Alex Kay-Jelski, Director of BBC Sport commented: “This deal is fantastic news for rugby and the BBC, keeping the sport accessible for as many people as possible. This is an exciting time for rugby, and we are proud to share every thrilling moment with audiences across the UK.”

ITV Sports rights portfolio includes the Women’s Euros 2025, The FA Cup, Men’s Euros 2028, Men’s FIFA World Cup 2026, Men’s FIFA World Cup 2030, Guinness Men’s Six Nations Championship, ITV Horse Racing, LIV Golf and the Carabao Cup among many other sporting highlights.

BBC Sport is the home of the Women’s Six Nations 2025 across linear TV and iPlayer starting later this month (22 March), along with exclusive coverage of every match of the Women’s Rugby World Cup in England this summer, available live on TV, iPlayer, and the red button.

  • Share on Facebook (Opens in new window) Facebook
  • Share on X (Opens in new window) X
  • Share on LinkedIn (Opens in new window) LinkedIn
  • Share on WhatsApp (Opens in new window) WhatsApp

Related

Filed Under: Newsline Edited: 14 March 2025 19:49

Avatar photo

About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

Latest News

  • Aferian subsidiaries 24i and Amino sold after group enters administration
  • Eutelsat completes €1.5 billion bond issue to finalise refinancing plan
  • Eurovision Sport adds live subtitling for Milano Cortina Paralympics
  • Harmonic to unveil next-generation media server and AI orchestration at NAB Show 2026
  • Vodafone Portugal expands Smart Replay with tennis and basketball features

Julian Clover

Going a Superbundle: Sky Welcomes the Streamers

When the announcement of HBO Max’s UK launch finally came this week, many observers expected a follow-up from Sky confirming that the service would be available to existing subscribers, along with a reference to Sky Atlantic somewhere in the 9th paragraph. … [Read More ...]

Most Popular

  • Aferian shares suspended as company prepares for sale
    Aferian shares suspended as company prepares for sale
  • Eurovision Sport adds live subtitling for Milano Cortina Paralympics
    Eurovision Sport adds live subtitling for Milano Cortina Paralympics
  • Eutelsat completes €1.5 billion bond issue to finalise refinancing plan
    Eutelsat completes €1.5 billion bond issue to finalise refinancing plan
  • Czech TV viewing rises as out-of-home data added to official measurement
    Czech TV viewing rises as out-of-home data added to official measurement
  • Harmonic to unveil next-generation media server and AI orchestration at NAB Show 2026
    Harmonic to unveil next-generation media server and AI orchestration at NAB Show 2026
  • BBC plans to integrate commercial services into iPlayer
    BBC plans to integrate commercial services into iPlayer
  • Operator-led streaming bundles gain momentum
    Operator-led streaming bundles gain momentum

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Editorial

44 Telegraph Street
Cottenham, Cambridge CB24 3QF
news@broadbandtvnews.com

Commercial

Arundel View Cottage
Wepham
West Sussex
BN18 9RA
sales@broadbandtvnews.com

Connect with Us

 

Copyright © 2026 Broadband TV News LLP · Log in

 

Loading Comments...
 

    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.