Sky has said its committed to offering excellent value after announcing the price of its TV and broadband packages will rise by an average 6.2% from April.
In a statement Devesh Raj, Chief Operating Officer, Sky said the Comcast-owned company had invested heavily over the 12 months.
The increase is above the 2.5% UK inflation rate for December. Raj said that over the last four years, prices had “broadly increased in line with inflation” while the cost of broadband and mobile social tariff would remain frozen.
“These price adjustments are reflected in the investments we’ve made to improve our products and services and the heightened pressures businesses across our industry continue to face. For example, the amount we pay wholesalers for our broadband infrastructure or the investments we need to make in technology to deliver product reliability and improvements for our customers,” said Raj.
Customers will receive details of how their package will be affected by the rises in the next few weeks.
Raj highlighted some of Sky’s original content released in 2024, such as The Day of the Jackal, The Tattooist of Auschwitz and Sweetpea. Sky Sports+ has doubled the amount of available sport, including over 1,000 EFL matches a season, 100 tennis tournaments a year and every men’s Super League match. From August there will be an additional 100 Premier League football matches a season.
There has also been technical innovation to the Sky Glass and Sky Stream Entertainment OS operating system. New features include a personalised recommendation rail, enhanced voice control options and lower latency on Sky Sports Main Event.
