European works accounted for 51% of all films and TV content broadcast on TV in the EU in 2023.
A new report by the European Audiovisual Observatory, Works on television in Europe 2023 data, says this is in excess of the 40% contributed by the United States. Works originating in the so-called EU27 accounted for 75% of European content, while other territories, primarily the UK, contributed the remainder.
The report should be viewed separately from the quotas measured as part of the AVMS directive.
According to the report, on most countries, European non-national works prove to be key to the share of European works. Generally speaking, high-production countries (France, Germany, Poland, Italy) had a higher-than-average share of European works, and of national works among European works, but Spain was an exception. Other “smaller” production countries such as Austria, Finland and Sweden also achieved a higher-than-average proportion of European works. In most other countries, European non-national works were key to the proportion of European works, whatever this level was.
European coproductions circulated significantly better than 100% national works: all types of works included; a European coproduction was broadcast on TV in 2.8 countries vs. 1.4 for a 100% national work.
The exports of European works in the European Union are led by three countries: the UK, France and Germany: the UK is by far the primary exporter of European documentary and fiction series; France leads films exports and Germany single documentary exports.
