OTT platform vendor Backscreen has partnered with sustainable streaming technology company Scalstrm to enhance its video streaming capabilities.
This collaboration hardens the video delivery services of Backscreen with ‘exceptional’streaming performance and the sustainability of the Scalstrm solution.
Backscreen will integrate Scalstrm’s Origin solution within its video processing flow combining OTT transcoding, Origin and CDN. It will provide advanced features such as low-latency streaming, dynamic ad personalisation, content repackaging, and scalable architecture.
“Our Origin solution empowers Backscreen to deliver a superior streaming experience by combining cutting-edge innovation, unmatched scalability, and a commitment to reducing environmental impact. Together, we’re not just enhancing video delivery – we’re setting new standards for performance in the industry,” said Erik Svennemar, Sales Director, Scalstrm.
“Our customers request low latency for premium user experience and Dynamic Ad Insertion for premium monetization. We shall meet this demand in a scalable manner for our growing portfolio of projects with Scalstrm. As our video delivery services are based on best of breed solutions,” adds Norberts Ositis, CEO, Backscreen.
The combined offer will deliver tailored content to viewers with virtually no delay thanks to “just in time” repackaging, there are also personalised ads for individual viewers to boost engagement and maximize ROI, while flexible deployment options, including on-premises, cloud, and hybrid setups, cater to diverse operational needs.
