German men’s channel DMAX is now part of the channel lineup cable association DNMG is offering to cable operators for distribution on their networks.
DMAX joins the DNMG portfolio alongside sister channels HGTV and Tele 5, which are already part of the lineup, reaching millions of additional households. The addition comes as part of an expanded partnership between parent company Warner Bros. Discovery and DNMG.
“Expanding our collaboration with Warner Bros. Discovery enhances the appeal of our network operators’ channel offerings. DMAX is a channel that excites viewers with its compelling content and strong brand identity,” said Damian Lohmann, Director of Partnerships at DNMG. “We’re thrilled to provide our network operators and their customers with access to this unique channel.”
Matthias Heinze, Head of Distribution & Partnerships at Warner Bros. Discovery Deutschland, added: “For over 18 years, DMAX has been synonymous with authentic entertainment that inspires adventure and a can-do spirit. Thanks to our partnership with DNMG, we can now bring this ethos into even more homes across Germany. Collaborating with a strong partner like DNMG enables us to significantly expand our reach across over 200 network operators, engaging new viewers with our content.”
