m:tel Banja Luka has successfully launched ON TV, an advanced IPTV and OTT service powered by 24i’s Pay TV solution and Strong’s Android TV Operator Tier set-top boxes.
The 2-million subscriber operator is seamlessly integrating traditional IPTV services with OTT streaming content.
The user interface is driven by 24i’s no-code customisation engine, fully integrated with Skyworth’s Android TV STBs. The setup enables m:tel to deliver a rich suite of video services that enhance engagement and create new opportunities for growth in Bosnia and Herzegovina’s digital entertainment market.
“Our partnership with 24i and Strong has enabled us to significantly enhance our TV offering, providing our subscribers with a cutting-edge viewing experience,” said Rastko Pavlovi?, CTO at m:tel Banja Luka.
Some of the Key Features of On TV include an intuitive interface featuring personalised content recommendations for a tailored viewing experience; flexible options for managing content and adaptable branding options for a consistent user experience.
“m:tel’s decision to deploy our pay-TV product demonstrates the trust they place in our technology, expertise and integrated partnership with Skyworth,” said Sebastian Braun, CEO of 24i.
“Our collaboration with 24i on the m:tel project showcases how we deliver a premium TV experience by merging state-of-the-art hardware with advanced software solutions. This partnership sets a new benchmark for hybrid IPTV/OTT services in the region,” added Veka Radonji?, Solution Sales Director for Balkan and Central Asia at Strong.
