BBC Studios has announced that from 1 November 2024, three BBC-branded channels will be available to the Romanian market through Vodafone Romania.
The telecomms operator will offer these channels through its Vodafone TV service and the Vodafone TV+ platform to residential and corporate subscribers.
The partnership between BBC Studios and Vodafone Romania entails a multiyear inclusion of BBC Earth, BBC First and BBC News in the basic package offered by Vodafone to its customers.
Bartosz Witak, General Manager for CEE at BBC Studios, said: ‘We are delighted to expand our reach on the Romanian market. It means that even more Romanian viewers will be able to experience the best of British storytelling and factual entertainment, while also having convenient access to some of the most reliable news reporting in the world. All that thanks to our great partners in Vodafone Romania, with whom we look forward to a long and fruitful collaboration.’
Nedim Baytorun, Director of the Consumer Division at Vodafone Romania, mentioned: ‘The addition of the BBC channels in our TV portfolio underscores our continuous commitment to enhance the experience we are offering our clients with our television service and OTT platform. By partnering with BBC Studios, we aim to provide our customers with access to high-quality productions, significantly enriching their viewing options with a diverse range of content, alongside the other channels already included in the TV grid.’
BBC Earth, BBC First and BBC News launch on Vodafone Romania on 1 November. BBC News will only be aired in the original English, while BBC Earth and BBC First will be available fully localised with Romanian subtitles.
