Mainstreaming, which provides CDN services to broadcasters including DAZN, has appointed Ian Franklyn as its CRO (Chief Revenue Officer).
The 20-year streaming veteran previously held a senior executive role at Conviva Franklyn who holds a Master of Science in Multimedia Systems and will manage the Sales and Marketing departments to define and deliver Mainsteaming’s go-to-market strategy.
Antonio G.Corrado, CEO of MainStreaming, said: “We are proud to have Ian Franklyn as our CRO, and we are confident in his ability to build a sustainable business organization. Ian is a streaming professional with a proven track record of invaluable commercial and industry experiences, and who will contribute to the company’s ongoing revenue growth. With QoE KPI being a core focus for both of us, we are ready to strengthen our position as a company that delivers actionable solutions and accelerates traditional broadcasters’ transition to Streaming”
“The roles I have performed in my career gave me direct exposure and insights into many challenges faced by broadcasters and OTT service provider,” adds Franklyn. “By far, the greatest challenge is the quality of video delivery, especially for live events at scale and piracy.”
MainStreaming is at IBC on Stand 5.H38 in Hall 5 from September 13th to 16th.