Media Distillery has announced the launch of its latest solution for video service providers.
Preview Distillery automatically creates representative preview clips from live broadcast and on-demand video content. The solution uses AI and ML to generate short, full-motion video snippets that indicate what the show is about, enabling viewers to more easily decide what to watch.
The dynamically generated video clips provide an excerpt from the programme, such as a scene from a documentary or sitcom, a snippet from a talk show, or a sequence of clips from a sports programme, enabling the user to rapidly get a feel for the show’s content. This enables viewers to more rapidly discover appealing content to watch and reduces time to viewing.
The solution generates previews for live broadcast programmes in near-real-time; this benefits TV service operators as they can utilize the previews when most catch-up and replay viewing occurs, helping more people more speedily make the right viewing choices. Fully automated, Preview Distillery does not need human intervention such as editing and manual reviews, making the solution both cost-efficient and scalable.
“The old adage is that a picture is worth a thousand words; with Preview Distillery we’re providing even more with a videoclip that provides a representative snapshot of the programme the viewer is considering,” says Martin Prins, Media Distillery Head of Product.
“Over the past few years content discovery has evolved from being text-centric to visual-centric; with Preview Distillery we go one step further and enable our customers to take full advantage of the possibilities of automatically generated clips,” comments Prins.
Preview Distillery generates previews of a programme by performing audiovisual analysis of it. The solution uses a multitude of AI techniques (scene detection, content segmentation/chapters, topic detection, audio and speech detection, etc.) to create a representative snippet that gives the viewer a better understanding of what the program is about. To prevent spoilers, previews are generated from the first part of a programme.
For live broadcasts, Preview Distillery leverages the company’s flagship solutions EPG Correction Distillery and Ad Break Distillery to ensure content is selected from the right program and does not contain ads.
