Arabsat, Arab States Broadcasting Union (ASBU) and Globecast have signed a new multi-year deal for Arabsat, ASBU & Globecast, 20 years after the launch of the Global Arabic Bouquet (GAB) platform.
This multi-year agreement covers a network of a dozen public broadcasters and their worldwide audiences.
Under the terms of the new agreement, Globecast will deliver enhanced services for GAB by adding terrestrial distribution to its existing IPTV, digital TV and OTT platforms. Viewers can access GAB via Sling, Freeview, a bespoke application developed for Roku and operators across the United States, Latin America, UK and France. With facilities in the United States, Europe, Africa, and Asia and a strong cloud integration capability, Globecast is ideally positioned to meet the GAB’s diverse geographical and distribution needs, and more platforms across different markets are coming up soon.
“The enduring partnership between Globecast, Arabsat and ASBU demonstrates how long-term collaboration and commitment can deliver outstanding results,” said Philippe Bernard, Chairman & CEO of Globecast. “This new agreement represents another important milestone in our relationship and we are proud to extend our cooperation with GAB to extend their reach to more customers worldwide.”
Launched in 2004, the GAB brings together a range of Arabic public broadcasters, including the Saudi Broadcasting Authority, Sharjah TV, Oman TV and Kuwait TV, into a single package distributed worldwide via satellite, OTT and now terrestrial platforms.
“By extending our agreement for another cycle, we are demonstrating our commitment to bringing the best quality Arabic content to audiences worldwide. We look forward to continued growth and success in the years ahead,” said Arabsat President & CEO.
Alhamedi Alanez.
ASBU Director General Abdelrahim Suleiman adds: “ASBU will continue to help its broadcasting members build better exposure on the best satellite services, reach worldwide audiences and offer their content to Arab and Arabic-speaking citizens all over the world.”
Globecast provides global satellite distribution and manages GAB distribution from its technical facilities across the United States, Europe, Africa and Asia.
