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Hisense 2024 TV range first to include Freely

May 3, 2024 11.53 Europe/London By Julian Clover

Hisense has given details of its 2024 range of television displays that feature the new PSB streaming platform Freely.

In common with most major manufacturers, Hisense is using Mini LED technology, a possible successor to OLED. While both Micro LED and OLED offer excellent colour accuracy, MicroLED has the edge in terms of brightness.

Freely will be built into all of Hisense’s new 4K TV models for 2024, allowing households across the UK to stream live TV and on demand content, without the need for a dish or aerial. It features a new MiniGuide and TV Guide, and viewers can switch seamlessly between live and on demand content from the UK’s leading broadcasters.

“We’re proud to be the first manufacturer to introduce Freely to the UK market, which will revolutionise the way consumers watch their favourite shows and movies. Freely is set to offer a new and exciting way to enjoy free TV and this partnership shows our dedication to stay at the forefront of innovation, with customer enjoyment and experience at the heart of everything that we do,” said Arun Bhatoye, Head of Marketing at Hisense UK.

Other features include an AI Sports Mode, which enhances motion clarity and detail, and AMD FreeSync Premium, which prevents lagging.

This year’s lineup features a diverse range of models, including supersize screen TVs of up to 100 inches, which use Mini LED PRO technology. A range of sound bars featuring Dolby Atmos is also available.

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Filed Under: Newsline, Tech Tagged With: Freely, Hisense Edited: 8 May 2024 14:12

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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