The National Basketball Association (NBA) has signed an agreement with YouTube that makes the NBA League Pass available for purchase on Germany’s YouTube Primetime Channels.
YouTube Primetime Channels subscribers in Germany will have access to live and on-demand NBA games and content, including regular-season games, the NBA Cup NBA All-Star, the Play-In Tournament, the Playoffs, and NBA Finals.
There will also be a live German commentary from C-Bas and Kobe Bjoern.
“As a basketball fan myself, I’m excited that basketball fans in Germany can now watch every NBA game live and on-demand on YouTube thanks to our streaming partnership with the NBA, and to further expand our growing offering on YouTube Primetime Channels,” said YouTube Country Director Germany Andreas Briese. “Basketball has become very popular in this country since the world championship title of our National Team.”
In addition to streaming NBA League Pass on YouTube Primetime Channels, YouTube and the NBA will also collaborate to offer more locally relevant basketball content on the wider YouTube platform featuring a variety of German content creators.
“Collaborating with YouTube Primetime Channels reflects our continued commitment to making the excitement of the NBA more accessible to our passionate fans in Germany on the devices and platforms they use most,” said NBA Senior Vice President, Head of International Content Partnerships Matt Brabants. “With the momentum around basketball in Germany at an all-time high, we look forward to working with YouTube to create more locally relevant content for fans to engage with the NBA.”
Fans in Germany can also watch live NBA games and programming on ProSieben and DAZN.
