The first 10 ROXi music video channels have launched on LG Channels.
ROXi announced Tuesday it is launching a range of linear music video channels on FAST (Free Advertising Supported Television) and has selected Frequency, the engine behind many of the world’s best-known streaming television channels and connected TV platforms, to deliver the ROXi TV channels to FAST providers.
LG Channels viewers in the UK will be able to enjoy music channels including Hot Right Now; the latest music videos from the world’s biggest stars featuring Ed Sheeran, Taylor Swift and Calvin Harris, Music Video Karaoke featuring official music videos of some of the best karaoke tracks of all time with scrolling lyrics, and Greatest Music Videos of All Time, a selection of the best music videos ever made from the likes of Beyoncé, Prince and Eminem.
“ROXi brings real-world data and curation insights from years of ROXi TV app usage to build highly optimised linear music video channels for FAST platforms that users will love,” said ROXi CEO Rob Lewis. “Working with Frequency enables us to rapidly roll out our music video channels to FAST platforms in the UK, US and beyond.
ROXi is using cloud-native multi-tenant SaaS platform Frequency Studio 5.0 to deliver the LG Channels and others as they come online.
“ROXi’s curated music video channels are a natural fit for FAST,” said Frequency CEO Blair Harrison. “FAST channels are reshaping the steaming television landscape. The ability to rapidly launch services efficiently and cost-effectively is increasingly essential for ROXi and other FAST providers around the world seeking to monetise media assets. Frequency Studio 5.0 offers ROXi an incredibly efficient, best-in-class suite of tools that ensure its channels are up and running quickly and easily.”
ROXi is backed by Simon Cowell, Robbie Williams, Kylie Minogue and Alesha Dixon. In the UK the ROXi TV app is available on Sky Q, Samsung, LG TV, Fire TV, Android TV and Google TV including compatible Sony, Philips, Panasonic, Toshiba, TCL, HiSense and Shield Smart TVs and set-top boxes.
