Virgin Media has become the first UK pay-TV provider to offer DAZN’s FAST channel covering Women’s Football.
It features DAZN coverage of UEFA Women’s Champions League, Liga F and Saudi Women’s Premier League.
David Bouchier, Chief TV and Entertainment Officer at Virgin Media O2, said: “The introduction of DAZN’s FAST channel on Virgin TV demonstrates our commitment to enhance our entertainment offering and champion women’s sport – of which we’re proud to be the first pay-TV provider in the UK to offer a FAST channel dedicated to women’s football.”
Virgin recently launched a suite of 15 FAST channels.
Hannah Brown, Co-CEO of Women’s Sport at DAZN, said: “Partnering with Virgin Media is another way DAZN is ensuring that more people watch top class women’s football on the platform of their choice. DAZN is committed to growing the audience and value of women’s football and is pleased that Virgin have joined us as a premium distribution partner”.
Virgin says it will continue to evolve its FAST channel offer providing a complimentary experience to traditional linear TV.
