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The R&A and Sky Sports extend agreement through 2028

January 23, 2024 10.55 Europe/London By Julian Clover

The R&A and Sky Sports have extended their agreement for live coverage of golfing events including The Open, AIG Women’s Open, and elite amateur events through 2028.

The R&A’s professional and amateur championships first featured as part of Sky Sports’ coverage of live golf in 2016, and includes the men’s and women’s major championships and tour events from around the world.

Proceeds from the agreement will contribute towards The R&A’s commitment to invest £200 million in golf over ten years and support development of the sport internationally through its participation initiatives, governance activities, advocacy for sustainability and organising inspirational golf championships.

Martin Slumbers, CEO of The R&A, said, “The live broadcast continues to push boundaries and use technology to give viewers a deeper understanding and appreciation of the skill required by the world’s best players and presents the drama and excitement of our championships in a dynamic and entertaining way. We look forward to continuing our work with Sky Sports over the next five years.”

The agreement will see Sky Sports continue to provide coverage of The Open, AIG Women’s Open and The R&A’s amateur championships and international matches, including The Amateur, The Women’s Amateur, Walker Cup and Curtis Cup.

Jonathan Licht, Managing Director Sky Sports, added “We are delighted to be able to extend our relationship with The R&A, as Sky Sports continues to be the home for the biggest golf tournaments in the world, including all the Majors this year. The Open and the AIG Women’s Open are two iconic championships and centre-pieces of any sporting summer for fans. We look forward to continuing to offer our award-winning coverage across our Sky Sports platforms.”

In 2016, Sky Sports won a BAFTA for its coverage of The 145th Open at Royal Troon across a dedicated channel, bringing fans every shot and great moment from the world-renowned championship.

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Filed Under: Newsline, TV Tagged With: Sky Sports, The R&A Edited: 23 January 2024 10:55

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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