THEMA is launching several Korean dramas from the SBS SVOD catalogue across its T-Mobile packages in Poland.
The deal includes 13 titles, 12 Korean drama series and 1 K-Pop show, which will be progressively released to viewers. The first titles, already available on the T-Mobile platform, are Innocent Defendant and Taxi Driver.
All 13 SVOD titles are produced by SBS Media Group, which is the biggest private audio-visual producer in South Korea. SBS content has already attracted a large audience in South Korea and the Asia Pacific region. With the support and expertise of THEMA, which is distributing SBS content on numerous territories, it is now gaining global recognition all over the world, including Poland.
Commented on this deal Camille Mury-Decouflet, THEMA Europe Distribution manager, said: “We are pleased to continue our collaboration with T-Mobile Polska with the launch of 12 Korean dramas and 1 K-Pop show produced by SBS in their SVOD portfolio. Polish viewers will have the chance to discover those popular series fully localized in Polish language in T-Mobile’s TV offer. The popularity of Korean culture (K-Dramas, K-Pop, etc.) keeps growing in Europe and we, at THEMA, believe that it marks a milestone for the distribution of Korean dramas in Poland.”
The content already available to T-Mobile viewers includes Innocent Defendant, which is a popular K-Drama telling the story of Park Jung-Woo, a prosecutor from Seoul protecting his clients who wakes up one morning suffering from amnesia and sentenced to death. The 18 episode series had a huge commercial success in Korea with over 25% ratings and received numerous awards and nominations in its home country.
The second title, Taxi Driver, made up of two seasons, with a third recently commissioned.
It tells story of Kim Do-Gi who becomes a taxi driver after finishing his service as a special unit captain. The series is inspired by actual real-life crimes in Korea.