Channel 4 is launching a two-month FAST channel pilot based around its reality hit Married at First Sight UK.
Series 6 to 8 of the show will run around the clock until Wednesday 7 February 2024 as Channel 4 aims to gauge viewer appetite for the FAST format.
It will be available on Channel 4 streaming across web browsers, mobile devices, and tablets.
The series follows couples who meet for the first time at the altar through their honeymoon, meeting parents, and the inevitable ‘rumours’ that threaten to tear them apart.
Channel 4’s Head of Streaming Editorial, UK & International, Alex Wall said “FAST is swiftly becoming a popular feature with viewers across the globe and we’re excited to bring MAFS fans a new way to enjoy non-stop hours of their favourite show.”
In October, an episode of Married at First Sight achieved a VOD average audience of 1.4 million and was the biggest title across all broadcaster VOD in October.
Channel 4 is asking viewers to share their thoughts on the series and the format through hashtag #MAFSLive.