Rakuten TV has agreed to partner with OKAST for the launch of a new suite of European-based FAST channels.
The new partnership is part of the strategy from the European consortium FAST4EU, created by OKAST, to develop a European ecosystem to address the FAST market.
“In our continuous effort to bring the best entertainment to viewers across Europe, we are glad to partner with OKAST to expand our FAST offer with their portfolio of premium channels,” said Cédric Dufour, CEO and President, Rakuten TV Europe.
OKAST works with platforms to create, launch, and distribute FAST channels in just a few weeks.
“We’re particularly proud of being able to distribute premium channels on a key platform like Rakuten TV. As a key platform in Europe, and committed to rich and local content, Rakuten TV’s large footprint will give an unprecedent opportunity for European content to reach a bigger audience,” says Cédric Monnier, CEO, Co-founder OKAST.
OKAST will strengthen its portfolio of channels to offer local audiences in each market content that resonates with their values and culture, thus highlighting the breadth and quality of European programming.
