Sky Cinema has launched a partnership with the cinema chain Vue, that offers subscribers two free cinema tickets every month.
The offer, available to all existing and new UK and Ireland Sky Cinema customers, is valid for use at all Vue cinema locations from Sunday through to Thursday, for standard 2D screenings.
Sophia Ahmad, Chief Consumer Officer, Sky UK & Ireland said: “In a time when value is more important to households than ever, Sky Cinema’s exclusive partnership with Vue will give film fans the chance to enjoy the experience of monthly trips to the cinema at no extra cost. That’s alongside our unrivalled range of films that they can watch from the comfort of their homes – and access to Paramount+ too, all through one subscription.”
The codes can be claimed through the MySky app. Codes will expire each calendar month and can be redeemed when booking online or in-venue and can be used on exciting upcoming titles.
Toby Bradon, Vue UK and Ireland General Manager, said: “We’re excited to announce this new and unique partnership with Sky Cinema. What Vue guests and Sky Cinema customers have in common is a love of quality entertainment and enthralling stories, so we are happy to be able to welcome even more film lovers to experience these stories on the big screen.”
This is a continuation of the strategy by Sky to add value to Sky Cinema and the Sky subscription as a whole. Another example is Paramount+, which is free to Sky Cinema subscribers.