Canal+’s Thema has partnered with Tivify in Spain to launch a package of nine premium Moroccan TV channels.
Known as Maghreb TV+, the package costs €3.99 a month and consists of 2M, Al-Aoula, Chada TV, Al-Maghribia, Tamazig, Al-Thaqafia, Medi 1 TV, M24 and Assadissa.
Tivify has operated in Spain since 2019 and provides viewers with a wide range of local and international TV channels, FAST channels, VOD catalogues, as well as a large selection of all leading local and international apps. Tivify services, including the Maghreb TV+ package, are available everywhere, on all devices and with no commitment.
Commenting on the launch, Timothée Vidal, SVP multicultural distribution and digital at Thema, said: “Maghreb TV+ is an offer designed to answer the Arabic community’s expectations in Spain. This TV segment in Spain was not addressed, whereas the Arabic community established in Spain reaches more than 2,5M people. We are delighted of this partnership with Tivify which is the right partner to launch the first Arabic TV offer on the Spanish market”.
Rubèn Miró, TV product director at Tivify, added: “At Tivify we are very clear about our mission to provide the different communities living in Spain with content that is relevant to them. With the incorporation of Maghreb TV+, we are responding to the Maghreb community, bringing them a high-quality service with advanced functionalities, so they can access their favourite content like never before. THEMA, with its knowledge, experience and leadership in the French market, has been the ideal partner for this launch”.
