TiVo, which has been offering its IPTV platform to pay-TV and telecom operators across North and Latin America for nearly five years, is now extending its reach to include EMEA.
The platform is an end-to-end solution which integrates secure real-time content delivery with highly personalised user experiences. The expansion allows operators to efficiently deliver video services, enhancing the end-user experience and driving increased customer engagement.
TiVo says that the IPTV market has seen tremendous growth over the last few years as operators look to expand their offerings and improve customer retention. According to a report from Reportlinker, the global IPTV market is expected to be worth $83.8 billion by 2030, a CAGR of 5.8%. Additionally, in EMEA specifically, IPTV’s share of revenue is projected to hit 39.30% by 2030, according to Omdia Research. TiVo’s IPTV platform enables broadband and cable operators to cost-efficiently deliver a next-gen video service while offering competitive features and the opportunity to roll out new video strategies. Operators can build their service which provides access to linear channels and streaming apps.
The TiVo IPTV platform, which recently added an additional 150,000 subscribers in Q2 2023.
According to TiVo, one of the ways it demonstrates its expertise in the field is by delivering its long-time Video Trends Report, which has traditionally been published in the North American region. At IBC 2023 in Amsterdam, operators and content providers will have access to the first ever UK Video Trends Report.
There are many findings in the upcoming report that point to big opportunities for operators to help audiences with content discovery and much more. UK consumers use an average of six video services and more than two-thirds report going into more than one app or video source in a typical viewing session. Additionally, 67% of respondents find it at least a little annoying when having to go through multiple apps before picking something to watch. In terms of where UK consumers spend their money, 57% have a pay-TV subscription and 42% use AVOD services.
TiVo’s expansion of its IPTV platform in EMEA build on its long-standing activities across the region, providing content discovery solutions to broadband, cable and telco companies.