Spain’s LaLiga has launched its new FAST channel LaLiga+ with the help of The Channel Store.
LaLiga+focuses on bringing multiple and varied sports competitions to the Spanish audience, including broadcasts of international football events such as Copa Libertadores, CONCACAF Gold Cup,and the Asian AFC Champions League. The new channel will also feature matches from other important national championships such as the Brazilian Brasileirao, Peru’s Liga 1, the Austrian Bundesliga and Taça, the Portuguese Cup.
The channel includes other sports and competitions such as the ASOBAL league, LEB Oro league, European Volleyball Championship, Volleyball Champions League, Sail GP and the Spanish Petanque Championship.
The Channel Store, a leading European company in the creation, distribution and monetisation of FAST channels, in collaboration with LaLiga, is in charge of the distribution and monetiisation of the channel on the major Spanish FAST channel platforms, namely Tivify, Samsung TV Plus, LG Channels, Xiaomi, among others.
