Andrew Georgiou has been named as the head of Warner Bros. Discovery’s media business in the UK and Ireland.
The new position is in addition to his roles as WBD Sports Europe President and Managing Director role and President and Managing Director of WBD Sports Europe, which operates both Eurosport across Europe and TNT Sports in the UK and Ireland.
The appointment is part of a wider reshuffle of WBD’s European management, which includes this week’s departure of Priya Dogra as president and MD, EMEA, a position which has now been closed.
Georgiou will take control of multiple TV channel brands including Discovery, TLC, Quest, Quest Red, Really, Cartoon Network, Eurosport and the newly launched TNT Sports as well as WBD’s streaming service discovery+. He also has responsibility for consumer products, home entertainment and will support the local Warner Bros. theatrical business.
Gerhard Zeiler, International President at Warner Bros. Discovery said: “Andrew has excelled at the business, being both commercially savvy and able to get things done. As we enter another important period during these transformative times for our broader business, I’m looking forward to working even more closely with Andrew to shape our path and best position our company for continued and longer-term success.”
Andrew Georgiou added: “It’s an honour to be asked to take on the UK and Ireland with such a proven and seasoned leadership team. My expanded role in many ways mirrors the ambition of the company – to combine and grow our entertainment and sports offering together across our TV networks and streaming businesses. With TNT Sports now live on all linear platforms and discovery+, the streaming home of TNT Sports in the UK and Ireland, and the football and rugby seasons kicking-off there could not be a better time to get started.”
Georgiou joined the company in 2019 as President of Eurosport, arriving from Lagardère Sports and Entertainment where he was the CEO.