Kaltura has announced new enhancements to its cloud TV and streaming platform, tailored specifically to meet the demands of TV operators and media customers.
These advancements, developed and first introduced to customers in recent months, are designed to provide an innovative user experience while enabling customers to generate more revenue through additional product add-ons.
Developed over the past two years using cross-device deployable react-native technology, the new front-end applications aggregate all basic and advanced features, which are already in use by several Kaltura customers, are now available for mass deployment for all new and existing customers.
The add-ons allow customers to personalise their user experience, enhance engagement, and drive higher ARPU. All new product additions to the Kaltura cloud TV and streaming patform are available across STBs, smart TVs, Android, and Apple TV, mobile and web.
Commenting on the additions, Shuki Eytan, general manager, media & telecom at Kaltura, said: “Our telecom and media customers are growing, and looking to expand their services in competitive markets, both locally and internationally. They need better insights and more actionable data about their system to optimise current revenue streams, as well as about their audiences to drive new revenue streams.
“We are proud of the role Kaltura plays as this market transforms, and how we have been able to truly partner with our customers and help them execute their business strategies. With the expansion of streaming services for national media players and the expansion of super aggregators among telco players – we are excited to continue to propel this industry forward”.
