Portugal’s pay-TV sector is nearing saturation, with 97% of households receiving services as of the end of the first quarter.
This, according to the regulator ANACOM, was 2.7pp more than in the same period last year.
As of the end of Q1 there were a total of 4.5 million pay-TV subscribers, 128,000 (+2.9%) more than a year earlier. FTTH gained 244,000 subscribers over the 12-month period, with the total reaching 2.8 million.
FTTH has been the main way of receiving pay-TV services in the country since 2018 and at the end of Q1 accounted for 61.7% of subscribers. It was followed by cable TV (27.8%), DTH (7.8%) and ADSL (2.7%).
Meo was the provider with the highest share of pay-TV subscribers (41.2%), followed by Grupo Nos (36.9%), Vodafone (18.9%) and Nowo (2.9%). Meo and Vodafone were the providers that, in net terms, captured the most subscribers compared to the same quarter in 2022, with their shares having increased by 0.5pp and 0.4pp respectively.
On the other hand, the shares of Grupo Nos (-0.7pp) and Nowo (-0.3pp) decreased.
