• Subscribe to our Daily News Emails
  • Advertise
    • Media Info
    • Terms & Conditions for Advertisers
    • Mechanical Data

Broadband TV News

Independent. Since 2003

  • Home
  • News Line
    • Central & East Europe
    • People
  • TV
    • On Demand/VOD
    • IPTV
    • Cable
    • Satellite
    • Terrestrial
    • Distribution
  • Business
  • Tech
  • Events
    • Events Diary
    • BTN Events
    • Events Coverage
    • Submit the details of your event
  • Features
  • Resources
    • White Papers

SoftAtHome implements Alexa voice control for etisalat by e&

May 30, 2023 21.03 Europe/London By Robert Briel

SoftAtHome has been chosen by “etisalat by e&” as Alexa Voice control trusted solution provider to deliver the latest smart eLife STB and backend software to enable Alexa voice control features in Arabic and English.

SoftAtHome delivered the world’s first STB support for ring cameras by enabling video streaming between Ring cameras and etisalat by e&’s entertainment platform eLife TV.

The new generation of STBs includes a smart speaker with a mic, an IoT chipset, and STB with voice-enabled Alexa feature in both English and Arabic. Etisalat by e& subscribers will now benefit from a voice-controlled living room media and service hub that uses push-to-talk and far-field for convenient connected home services directly from the comfort of your sofa.

Khaled El Khouly, chief consumer officer, etisalat by e& UAE, said: “It was great to integrate SoftAtHome with their expertise on Amazon Alexa being an added advantage in our new ‘Smart Living Home Control’ service, delivering the promise of smart living and differentiating from other regional service providers. Our customers can now easily use their voice to control all their connected devices at home. They can also use the application to manage their devices from anywhere outside their home with the smart living app, offering significant opportunities for improving their way of living”.

David Viret-Lange, CEO of SoftAtHome, added: “Voice assistants are our new daily life companions. We bring voice command expertise and have been an Amazon Alexa trusted solution provider since 2020. I am proud that etisalat by e&, our partner for many years, has relied on our expertise to deliver the end-to-end voice solution on their latest set-top boxes, enhancing the end-user video experience”.

etisalat by e&’s Smart-living customers can now control connected smart home devices with Alexa voice commands, accessible and controllable through their eLife TV. They can operate various compatible actions by voice in front of their TV, such as switching channels, controlling volume, searching for content, controlling their Smart home object, seeing who is at their front door (if equipped with Amazon Ring compatible doorbells), playing music, reading the news, setting timers and alarms, and more.

With deployments of its watch’ON solutions in several markets, and now in UAE, SoftAtHome has become a leading Amazon Alexa enabler in the service provider ecosystem for more immersive experiences. SoftAtHome delivers a complete solution to etisalat by e&, including the backend infrastructure. Its cloud-based VASP solution enables a connected home experience, including Alexa video skills.

  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on X (Opens in new window) X
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on WhatsApp (Opens in new window) WhatsApp

Related

Filed Under: Newsline Tagged With: Etisalat by e&, SoftAtHome, UAE Edited: 31 May 2023 07:44

Avatar photo

About Robert Briel

Arnhem-based Robert covers the Benelux, France, Germany, Austria and Switzerland as well as IPTV, web TV, connected TV and OTT. Email Robert at rbriel@broadbandtvnews.com.

Latest News

  • Vodafone Deutschland: Fabrizio Rocchio to succeed Tanja Richter as Network Director
  • Tina Rodriguez takes over Zattoo’s consumer business as Constanze Gilles leaves
  • 4iG exits Hungarian terrestrial broadcast network in sale to state-owned Pro-M
  • Disney+ extends ad tier to Belgium
  • ITVX equals 2024 streaming total

Most Popular

  • EBU warns on imminent threat to BHRT
    EBU warns on imminent threat to BHRT
  • “Piracy is exploding - operators must move from reacting to preventing"
    “Piracy is exploding - operators must move from reacting to preventing"
  • Brussels attacks Google for ‘unfairly harvesting’ web and YouTube content for AI
    Brussels attacks Google for ‘unfairly harvesting’ web and YouTube content for AI
  • Channel 4 appoints Sky's Priya Dogra as new CEO
    Channel 4 appoints Sky's Priya Dogra as new CEO
  • RT launches India channel during Putin visit to New Delhi
    RT launches India channel during Putin visit to New Delhi
  • Funke Digital brings 28 FAST Channels to Titan OS in major European rollout
    Funke Digital brings 28 FAST Channels to Titan OS in major European rollout
  • 4iG exits Hungarian terrestrial broadcast network in sale to state-owned Pro-M
    4iG exits Hungarian terrestrial broadcast network in sale to state-owned Pro-M

White Paper

Virgin Media O2 turns to Starlink for UK-first ‘O2 Satellite’ service

Virgin Media O2 has struck a multi-year deal with Starlink’s Direct to Cell network to launch “O2 Satellite”, a handset-to-satellite service that will extend coverage into rural and coastal not-spots from early 2026. … [Download the White Paper ...]

Broadband TV News

  • Subscribe
  • About us
  • Contacts
  • Logos & Pictures
  • Privacy Policy
  • Terms and Conditions

Advertising

  • Media Info
  • Terms & Conditions
  • Mechanical Data
  • Video Services

News

  • Latest
  • Central & East Europe
  • TV
  • Tech
  • Streaming
  • Cable
  • Satellite
  • Terrestrial
  • IPTV
  • Business
  • People

Events

  • Events Diary
  • BTN Events
  • Submit the details of your event
  • Media Meet & Greet

Editorial

44 Telegraph Street
Cottenham, Cambridge CB24 3QF
news@broadbandtvnews.com

Commercial

Arundel View Cottage
Wepham
West Sussex
BN18 9RA
sales@broadbandtvnews.com

Connect with Us

 

Copyright © 2025 Broadband TV News LLP · Log in

 

Loading Comments...
 

    We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.