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Google Cloud, Quickplay Collaborate on Middle East streaming

May 24, 2023 08.00 Europe/London By Julian Clover

Quickplay today announced it is collaborating with Google Cloud to offer digital transformation opportunities for content providers, streaming providers, and broadcasters in the Middle East.

The two companies are bringing regionally optimised solutions from Google Cloud’s new Middle East regional data centre in Qatar. The solutions are designed to help streaming providers design, deploy, and scale new cloud-native platforms with added personalisation capabilities.

“As we work with the Qatar Ministry of Communications and Information Technology to unleash the power of Google Cloud, it is important that we surround ourselves with trusted partners who can maximize the impact of our platform,” said Kip Schauer, Global Head of Media & Entertainment, Gaming Partnerships, Google Cloud. “Quickplay has proven repeatedly that they have the vision, the commitment, and the technical expertise to help drive positive business and market results for the media industry in the Middle East and beyond.”

Quickplay’s research and development team has been a leader in using Google Cloud products and tools to enable the delivery of personalised FAST services, real-time data and recommendations, and low latency video. Joint customers include PLDT and Cignal in the Philippines, aha in India, YES Network and MSG Networks in North America, and others.

“In deployment scenarios around the world, our close, collaborative relationship with Google Cloud has helped our customers achieve their objectives,” said Paul Pastor, Chief Business Officer for Quickplay. “We look forward to helping Google Cloud make the most of the new opportunities that are being generated by its enhanced presence in the Middle East.”

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Filed Under: Newsline Edited: 24 May 2023 07:44

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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