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ThinkAnalytics achieves AWS Media & Entertainment Competency status

April 14, 2023 17.01 Europe/London By Julian Clover

ThinkAnalytics has announced the award of Amazon Web Services (AWS) Media & Entertainment Competency.

This designation verifies that ThinkAnalytics’ Think360 media and entertainment solution follows architectural and operational best practices and is being actively used by all of its customers, including Sony Pictures Entertainment (SPE), Liberty Global, Deutsche Telekom, Bell Media, Tata Play, and BritBox International.

“As delivery platforms and operators continue to benefit greatly from ThinkAnalytics’ relationship with AWS, we are proud to achieve the AWS Media & Entertainment Competency,” said Peter Docherty, Founder and Chief Technology Officer, ThinkAnalytics. “Our work with AWS allows our valued industry customers the unique ability to drive viewer engagement and monetization by utilizing real-time personalization in the cloud for content discovery, viewer insights and hyper-targeted advertising.”

ThinkAnalytics enables media & entertainment providers to deliver personalized experiences to their users plus advanced search, all in over 40 languages. This includes the ability to A/B test different experiences.

The AWS Media & Entertainment Competency designation differentiates AWS Partners that have engineered their solutions and demonstrated the ability to them repeatedly, at scale.

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Filed Under: Newsline Edited: 14 April 2023 17:01

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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