Love Nature has appointed Sabrina Sahel to the role of affiliate sales director, EMEA.
She is tasked with growing Blue Ant Media’s, Love Nature channel business across the region. Operating out of Blue Ant Media’s new Belgium based office, she will oversee distribution of the brand across Central and Eastern Europe, MENA and Benelux, and report directly to Chiara McKee, VP EMEA, Love Nature.
Commenting on the appointment, McKee said: “This is an exciting time for Love Nature and bringing Sabrina on board is perfectly timed and part of our strategy to expand the brand’s reach across EMEA.
“Sabrina possesses a proven track record in the region, so she will be a great fit for the team as we continue to grow”.
Sahel added: “I’m delighted to be joining the Love Nature team.
“I’m looking forward to growing the reach of Love Nature and to identifying great opportunities to bring the brand’s premium wildlife and nature content to even more audiences across the region”.
Sahel brings over 20 years of experience in licensing international linear and pay-TV channels to top tier platforms in EMEA territories. Her areas of expertise include digital content and media distribution. She has solid experience in the fields of media and telecommunication. Throughout her career, she has held a number of senior and strategic leadership roles in various companies within high-growth technology industries, playing a key role in negotiating carriage agreements and executing linear distribution for Benelux, the Middle East, and Africa.
Love Nature, headquartered in Washington D.C. and with offices in Los Angeles, London and Toronto, is a premium global natural history brand.
It is available on top-tier pay-TV platforms and streamers reaching 486 million households in over 145 countries.
