Preliminary results published by Poland’s Cyfrowy Polsat show that it ended 2022 with a total of 13,285,000 B2C RGUs, of which 5,049,000 were for pay-TV services.
ARPU per B2C customer in 2022 was PLN70.8 (€15.1) and churn 7%.
Its TV audience share was 22.5% and ad market share 28.7% in 2022.
Group revenues in 2022 amounted to PLN12,915.3 million, EBITDA PLN3,471.2 million and net profit PLN901.1 million.
Broadband TV News notes that the preliminary results indicate that Cyfrowy Polsat lost pay-TV subscribers in 2022.
In an introductory note, the company said that “due to the rescheduling of the publication date of the standalone and consolidated annual report of the company for reasons beyond the company’s control, the management board of the company has decided to disclose selected preliminary unaudited consolidated financial and operating results of the company’s capital group”.