Telefónica and the North American company Qwilt have reached an agreement to implement a content distribution system combining their technologies.
Through the agreement, Qwilt will expand its coverage and delivery capacity in Spain by relying on Telefónica’s Content Distribution Network (TCDN) deployed in the telco’s network.
Telefónica already delivers Movistar Plus+ content through its TCDN, a self-developed product that has the highest capillarity and points of presence in Spain, and Qwilt has an extensive network of servers installed in other service provider networks around the world.
The new integration is based on open APIs and content exchange between both CDNs, which allows Qwilt traffic to be delivered to customers with access to Telefónica connectivity, achieving a common goal, namely to improve the end-user experience.
In addition, this project becomes the first commercial integration based entirely on Open Caching standards promoted by the Streaming Video Technology Alliance (SVTA), to which both companies belong. This facilitates the delivery of content from third parties through the two CDNs in a transparent manner, benefiting both from Qwilt’s global server deployment operation around the world and from the physical proximity of the TCDN to Telefónica customers.
Commenting on the development, Francisco Javier Pascual, Director of Product Marketing, Telefónica Companies, said: “internet traffic is increasing rapidly, and content providers need delivery services that are increasingly efficient in light of the competition we are witnessing for internet bandwidth. With this agreement, Telefónica’s TCDN and Qwilt’s delivery capacity are strengthened, but, above all, we make sure that consumers of the content within Telefónica’s network are satisfied”.
Alon Maor, CEO of Qwilt, added: “As one of Spain’s leading service providers, Telefónica is a fantastic addition to our global network and allows us to further develop our content delivery service offering. We are delighted to see such rapid momentum from our global partners as we continue to build the highest performing edge delivery network in the world”.