Dan Jedda has been appointed CFO of the streaming company Roku, effective May 1.
He will report to Anthony Wood, Roku’s founder and CEO, and succeed current CFO Steve Louden, who announced he was leaving Roku last year. Louden will work closely with Jedda to ensure a smooth transition when he departs the company in August.
Jedda has been the CFO at Stitch Fix. He oversees global corporate finance, investor relations, financial planning and reporting, accounting, tax, treasury, and internal audit. Prior to Stitch Fix, he worked at Amazon for 15 years, predominantly as VP and CFO for Digital Video (including Amazon Studios), Digital Music, and the Advertising and Corporate Development organisations. He also oversaw the Digital Video and Advertising Economist and Analytics team.
Commenting on the appointment, Wood said: As our US active accounts approach half of US broadband households, we are thrilled to have Dan join our executive team.
“As we recently shared, we are committed to a path that delivers positive adjusted EBITDA next year, and Roku will benefit from Dan’s relevant experience and proven leadership as we move through our next stage of growth”.
Jedda added: “I am excited to join one of the most interesting, innovative, and successful companies in the industry at a pivotal time.
“I look forward to working with Anthony and team to help continue driving growth, building Roku’s position as the #1 TV streaming platform in the U.S., Canada, and Mexico, and focusing on profitability”.
