Samsung has topped the global TV market for the 17th consecutive year in a row.
According to market research firm Omdia, which compiled the figures, the accomplishment can be attributed to the company’s commitment to premium viewing experiences and user-centred design such as its Neo QLED lineup.
In 2022, Samsung sold 9.65 million units of QLED and Neo QLED TVs, bringing cumulative sales to 35 million units since its launch in 2017. Samsung also dominated the ultra-large TV market segment in 2022, reporting a 36.1% and 42.9% market share for TVs over 75-inches and 80-inches respectively. For the premium TV market priced over $2,500, Samsung retained the largest market share by revenue at 48.6%.
“Our track record of industry leadership over the past 17 years was made possible by our consumers’ continued loyalty and trust in our products,” said Cheolgi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “We will continue to pave the path to create the most premium device experiences that go beyond premium picture quality.”
Samsung launched its Bordeaux LCD TV in 2006, sparking the mainstream adoption of flat-panel displays. The company continued to bring groundbreaking technologies closer to consumers by launching its first LED TV in 2009 and Smart TV in 2011, holding the top position in the market throughout each of those launches.
