Warner Bros. Discovery is to launch Cartoonito in the French market as part of a wider rollout of the channel.
Cartoonito will debut in France and French-speaking territories on April 3. The channel is aimed at preschoolers between the ages of 3 and 6.
From April, Cartoonito will be available as a linear channel and through SVOD on Orange, Free, SFR, Bouygues and Molotov. In March, it will make an appearance on Prime Video Channels via the new Warner Pass on Amazon Prime Video that brings together 12 of WBD’s entertainment channels, including HBO, Warner TV, Eurosport, Discovery Channel, Cartoon Network and CNN, and their on-demand services.
As Cartoonito opens, the 12-year old Boing will close.
Cartoonito already exists as a linear channel in the UK, where Cartoonito built its audience share in 2021, in Italy and, as a programming block in the Middle East and Turkey, will debut a new look in these regions alongside a growing slate of new and library series and exciting global acquisitions set to launch across EMEA. Last autumn, a branded block launched on HBO Max in the Nordics.
