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Virgin Media adds 80 fitness classes to TV service

January 9, 2023 11.32 Europe/London By Julian Clover

Content from Nuffield Health, Fiit and Fit at Home is now available to Virgin Media TV customers.

The cablenet says customers can enjoy a range of sessions including yoga, cardio, strength and kid’s workouts, saving them on the cost of classes.

According to a YouGov survey, 53% of Britons who have made a new year’s resolution plan to do more exercise or improve their fitness this year, with 41% also wanting to save more money in 2023

“Setting resolutions and creating healthier ‘New year, new you’ habits is often top of people’s goals for the year. However, trying to keep fit whilst juggling everyday demands and the current financial pressures can be challenging,” David Bouchier, Chief TV and Entertainment Officer at Virgin Media O2. “That’s why we’re offering our customers free fitness sessions via Virgin TV to provide a convenient and cost-effective way to exercise at home. With a variety of classes for all abilities and fitness levels, there’s something for everyone. So, pick up the remote control, dig out that sports kit and we’ll help you keep at least one New Year resolution in 2023.”

The workouts are available to all Virgin TV customers across TiVo, V6, TV 360 and Stream at no extra cost.

Sky has access to Fitt and Peloton, both of which require ongoing subscriptions.

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Filed Under: Newsline Tagged With: Nuffield Health, Virgin Media Edited: 9 January 2023 11:32

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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