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Streaming record for ITV World Cup coverage

November 28, 2022 11.20 Europe/London By Julian Clover

ITV1’s coverage of England v USA in the World Cup produced the biggest day of the year so far for the broadcaster’s streaming services.

The 18 million streams were also ITV’s third biggest streaming day on record.

Across television, an average audience of 11.9m watched the overall coverage of England v USA, with an average of 15.1m watching the full match.
The audience figures, which encompass all viewers across television and non-TV devices, were higher than the launch of I’m a Celebrity, Get Me Out Of Here, making it ITV1’s most-watched programme this year.

Non-TV devices include smartphones, tablets and computers, and are free of duplication.

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Filed Under: Editor's Choice, Newsline, TV Tagged With: ITV Edited: 29 November 2022 13:05

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on Twitter @julianclover, on Facebook or by email at jclover@broadbandtvnews.com.

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