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United Streaming supporting Viaplay UK launch

November 7, 2022 12.17 Europe/London By Julian Clover

The arrival of Viaplay’s streaming service in the UK market is being backed by the Amsterdam-based United Streaming.

The company’s Unified Origin software production is playing a key part in Viaplay’s streaming workflows.

Unified Origin is a single-source solution that lets Viaplay stream all its content to a variety of devices. Streaming HLS and MPEG-DASH formats, Unified Origin offers the Swedish streaming service built-in support for features that make it possible for Viaplay to monetise its streams with ads, as well as to manage and protect the rights for streaming and viewing high-value content like live sports.

Unified Origin also gives Viaplay multi-channel audio, which enables the streaming service to satisfy different language requirements in new geographic regions. Viaplay can also make use of accessibility features like captions and subtitles.

Unified Streaming Sales Team Lead Ewout Meijer said, “We are very proud to see our long-time customer Viaplay expanding, improving, and innovating with our products. It means we keep adding value to their offering, and there is a lot more to come.”

As reported in Broadband TV News last week, Viaplay has a mix of Nordic drama and European football.

Film & Series package is priced at £3.99 and Total package including live sports at £14.99. A seven-day free trial is available for the Film & Series package and a monthly price of £11.99 for Total customers signing a 12-month contract.

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Filed Under: Newsline, Tech Edited: 7 November 2022 12:17

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About Julian Clover

Julian Clover is a Media and Technology journalist based in Cambridge, UK. He works in online and printed media. Julian is also a voice on local radio. You can talk to Julian on X @julianclover, or by email at jclover@broadbandtvnews.com.

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