The reason is the rising use via mobile and portable devices, such as PCs, laptops, handheld devices or in the car, according to a special analysis based on the German media authorities’ survey “Video Trends 2022 – Results of the Digitisation Report Video” by market research institute Kantar for German DTT transmitter network operator Media Broadcast.
In total, 13.8% of all German households currently use DTT. However, while mobile reception is increasing, the use of DTT on smart TVs has been declining in the same period – from 5.7%(2019) to 5.5% in 2022.
According to Media Broadcast, the trend makes it clear that the strengths of DTT lie not only in the “uncomplicated and inexpensive TV reception”, but also in the mobile use, which takes into account the increased mobility of society. Another attractive feature for consumers is that, in contrast to the use of mobile networks for TV services, no data traffic is consumed.
“The steadily increasing use of DTT for portable and mobile TV reception shows the demand of viewers for such a form of distribution. Securing broadcasting frequencies for DVB-T2 and, prospectively, for 5G Broadcast and successor technologies is therefore an important prerequisite for being able to continue to use the terrestrial infrastructure for the simple, energy-efficient and crisis-proof distribution of audio-visual content in the future,” said Arnold Stender, CEO of Media Broadcast.