Alisa Bowen has been named President of Disney+ as the streaming platform prepares to role out as advertising-funded version of its service.
Bowen has led global business operations for Disney’s streaming platforms, including Disney+, since its launch in 2019. During that time, she has seen the expansion of the platform into 154 markets worldwide with 152.1 million total subscriptions as of the end of the third quarter in fiscal year 2022.
Regional leaders for Disney+ in Canada, Europe, the Middle East, and Africa (EMEA), Asia Pacific, and Latin America will report jointly to Bowen and regional leadership. Bowen will continue to report to Michael Paull, President, Direct to Consumer, Disney Media Entertainment & Distribution.
“Alisa has been an indispensable member of our leadership team since the inception of Disney+,” said Paull. “She possesses a rare and valuable combination of deep institutional knowledge, forward-thinking innovation, and global vision rooted in a strong focus on our consumer, that is perfectly suited for this critical role, and I am confident that she will have an immediate and positive impact on the business.”
“Disney+ is a phenomenal growth story and has delighted fans around the world at tremendous scale. We have a best-in-class team behind this success and I’m excited to partner with them in this new role, as we drive the next phase of Disney+ growth,” added Bowen. “Our upcoming content is incredibly exciting, and we are committed to innovation to give our fans and subscribers the best possible experience, including more choice on how they can enjoy Disney+”
Bowen is a seasoned media executive with decades of experience in product, technical, and operational leadership roles in several global media organizations. She most recently served as EVP of Global Business Operations for Disney Streaming, overseeing global content and business operations for the Company’s direct-to-consumer video streaming businesses, Disney+, Hulu, ESPN+, and Star+.